{"title":"SOFIE SCHNOOR x MOOMIN","description":"\u003cp class=\"cvGsUA direction-ltr align-start para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eA poetic capsule collection with edge, nostalgia, and Nordic storytelling\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-start para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eSofie Schnoor has had a special relationship with the Moomin universe since childhood. She played with the characters herself as a child and was especially drawn to Little My, who dared to do everything one wasn't supposed to. This very contrast between the rebellious and the soft is something Sofie recognizes in her own design DNA - a tension between the raw and the feminine that also defines the beloved characters.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-start para-style-body\"\u003e\u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eSofie Schnoor now presents a new and enchanting collaboration with MOOMIN: a collection where the brand's distinctive edge and refined silhouettes merge with MOOMIN's whimsical charm and poetic universe. The result is a dreamy capsule collection that unites Nordic design with strong storytelling and visual finesse.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"s261928-tovesw-torklaede-toerklaede-fog","title":"TOVESW MOOMIN TØRKLÆDE","description":"\u003cp\u003e• 55x55 cm \u003cbr\u003e• Motivet viser en mumitrold der svømmer nedad med et lille fiskefølge omkring ham. Tang, sten og småfisk omringer Mumitrolden\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eStyle nr.: S261928\u003cbr\u003eFarve: Fog\u003cbr\u003eKvalitet: 100% Cotton\u003cbr\u003eMål: One size; 55x55 cm\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"Onesize","offer_id":56253328949572,"sku":"S261928\\7146\\Onesize","price":299.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/TOVESW_TOERKLAEDE-Toerklaede-S261928-7146_Fog-4.jpg?v=1772026390"},{"product_id":"s261575-maesw-t-shirt-t-shirt-snow-white","title":"MAESW MOOMIN T-SHIRT","description":"\u003cp\u003e• Relaxed fit \u003cbr\u003e• Korte ærmer\u003cbr\u003e• Rund hals \u003cbr\u003e• Lille print foran med teksten \"I only have..\" \u003cbr\u003e• Stort print bagpå med Lille My og teksten \"Excellent ideas\"\u003cbr\u003e• Modellen er 173 cm høj og bruger str. S\u003c\/p\u003e\u003cp\u003eStyle nr.: S261575\u003cbr\u003eFarve: Snow white\u003cbr\u003eKvalitet: 100% Cotton\u003cbr\u003eMål: Afslappet\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"XS","offer_id":56412658303300,"sku":"S261575\\0124\\XS","price":499.0,"currency_code":"DKK","in_stock":false},{"title":"S","offer_id":56412658336068,"sku":"S261575\\0124\\S","price":499.0,"currency_code":"DKK","in_stock":true},{"title":"M","offer_id":56412658368836,"sku":"S261575\\0124\\M","price":499.0,"currency_code":"DKK","in_stock":false},{"title":"L","offer_id":56412658401604,"sku":"S261575\\0124\\L","price":499.0,"currency_code":"DKK","in_stock":true},{"title":"XL","offer_id":56412658434372,"sku":"S261575\\0124\\XL","price":499.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/MAESW_T-SHIRT-T-shirt-S261575-0124_Snow_white-4.jpg?v=1772026701"},{"product_id":"s261577-elinsw-sweatshirt-sweatshirt-fog","title":"ELINSW MOOMIN SWEATSHIRT","description":"\u003cp\u003e• Relaxed fit \u003cbr\u003e• Dropped shoulders\u003cbr\u003e• Ribkant ved hals, ærmer og bund\u003cbr\u003e• Lille print på fronten med teksten \"Don’t worry we shall have wonderful dreams, and when we wake up it’ll be spring - Snufkin\" \u003cbr\u003e• Stort print på ryggen af en mumitrold der soler sig på en bjergryg \u003cbr\u003e• Modellen er 173 cm høj og bruger str. S\u003c\/p\u003e\u003cp\u003eStyle nr.: S261577\u003cbr\u003eFarve: Fog\u003cbr\u003eKvalitet: 70% Cotton, 30% Polyester\u003cbr\u003eMål: Afslappet\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"XS","offer_id":56412661186884,"sku":"S261577\\7146\\XS","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"S","offer_id":56412661219652,"sku":"S261577\\7146\\S","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"M","offer_id":56412661252420,"sku":"S261577\\7146\\M","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"L","offer_id":56412661285188,"sku":"S261577\\7146\\L","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"XL","offer_id":56412661317956,"sku":"S261577\\7146\\XL","price":899.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/ELINSW_MOOMIN_SWEATSHIRT-Sweatshirt-S261577-7146_Fog.jpg?v=1772028105"},{"product_id":"s261576-verasw-t-shirt-t-shirt-fog","title":"VERASW MOOMIN T-SHIRT","description":"\u003cp\u003e• Relaxed fit \u003cbr\u003e• Rund hals \u003cbr\u003e• Korte ærmer\u003cbr\u003e• Lille print foran med teksten \"Must you be so Poetic - Sniff\" \u003cbr\u003e• Stort print på ryggen af en mumitrold der soler sig på en bjergryg \u003cbr\u003e• Modellen er 173 cm høj og bruger str. S\u003c\/p\u003e\u003cp\u003eStyle nr.: S261576\u003cbr\u003eFarve: Fog\u003cbr\u003eKvalitet: 100% Cotton\u003cbr\u003eMål: Afslappet\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"XS","offer_id":56412661875012,"sku":"S261576\\7146\\XS","price":499.0,"currency_code":"DKK","in_stock":true},{"title":"S","offer_id":56412661907780,"sku":"S261576\\7146\\S","price":499.0,"currency_code":"DKK","in_stock":false},{"title":"M","offer_id":56412661940548,"sku":"S261576\\7146\\M","price":499.0,"currency_code":"DKK","in_stock":false},{"title":"L","offer_id":56412661973316,"sku":"S261576\\7146\\L","price":499.0,"currency_code":"DKK","in_stock":true},{"title":"XL","offer_id":56412662006084,"sku":"S261576\\7146\\XL","price":499.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/VERASW_T-SHIRT-T-shirt-S261576-7146_Fog-4.jpg?v=1772027162"},{"product_id":"s261580-zenasw-t-shirt-t-shirt-washed-black","title":"ZENASW MOOMIN T-SHIRT","description":"\u003cp\u003e• Relaxed fit\u003cbr\u003e• Korte ærmer\u003cbr\u003e• Rund hals \u003cbr\u003e• Dropped shoulders\u003cbr\u003e• Stort Mumi-motiv på fronten\u003cbr\u003e• Modellen er 173 cm høj og bruger str. S\u003c\/p\u003e\u003cp\u003eStyle nr.: S261580\u003cbr\u003eFarve: Washed black\u003cbr\u003eKvalitet: 100% Cotton\u003cbr\u003eMål: Afslappet\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"XS","offer_id":56412663087428,"sku":"S261580\\1015\\XS","price":599.0,"currency_code":"DKK","in_stock":true},{"title":"S","offer_id":56412663120196,"sku":"S261580\\1015\\S","price":599.0,"currency_code":"DKK","in_stock":true},{"title":"M","offer_id":56412663152964,"sku":"S261580\\1015\\M","price":599.0,"currency_code":"DKK","in_stock":true},{"title":"L","offer_id":56412663185732,"sku":"S261580\\1015\\L","price":599.0,"currency_code":"DKK","in_stock":true},{"title":"XL","offer_id":56412663218500,"sku":"S261580\\1015\\XL","price":599.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/ZENASW_T-SHIRT-T-shirt-S261580-1015_Washed_black-4.jpg?v=1772027092"},{"product_id":"s261582-penjahsw-shorts-shorts-blue-striped","title":"PEJAHSW MOOMIN SHORTS","description":"\u003cp\u003e• Højtaljede\u003cbr\u003e• Elastiklinning \u003cbr\u003e• Sidelommer \u003cbr\u003e• To påsatte baglommer\u003cbr\u003e• Lille print foran med teksten \"Don’t worry we shall have wonderful dreams, and when we wake up it’ll be spring - Snufkin\"\u003c\/p\u003e\u003cp\u003eStyle nr.: S261582\u003cbr\u003eFarve: Blue striped\u003cbr\u003eKvalitet: 100% Cotton\u003cbr\u003eMål: Regular\u003cbr\u003eVaskeinstrukser: 30 grader skånsom vask\u003c\/p\u003e","brand":"Sofie Schnoor WOMEN","offers":[{"title":"34","offer_id":56412664824132,"sku":"S261582\\5092\\34","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"36","offer_id":56412664856900,"sku":"S261582\\5092\\36","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"38","offer_id":56412664889668,"sku":"S261582\\5092\\38","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"40","offer_id":56412664922436,"sku":"S261582\\5092\\40","price":899.0,"currency_code":"DKK","in_stock":true},{"title":"42","offer_id":56412664955204,"sku":"S261582\\5092\\42","price":899.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/6605\/6341\/files\/PENJAHSW_SHORTS-Shorts-S261582-5092_Blue_striped-4.jpg?v=1772028737"},{"product_id":"s261579-norasw-jeans-jeans-blue","title":"NORASW MOOMIN JEANS","description":"\u003cp\u003e• Mid-waist\u003cbr\u003e• Klassisk femlomme design\u003cbr\u003e• Regular fit\u003cbr\u003e• Bæltestropper\u003cbr\u003e• Knap- og lynlåslukning \u003cbr\u003e• Print af blomst fra Mumitroldene på fronten\u003cbr\u003e• Modellen er 173 cm høj og bruger str. 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